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Transparent and Scalable Pricing: They need clear, straightforward pricing plans without any hidden costs. The plans should be flexible to scale with the growth of the business, so they don't have to worry about outgrowing the service or facing unexpected expenses.
Enhanced User Experience: The AI tool should offer a seamless, intuitive user experience. The interface needs to be user-friendly, facilitating easy navigation and understanding of features for users who are not deeply technical.
Reliable Customer Support and Service: Given past issues with unreliable customer service, the small business owner will value dependable and responsive support. They will look for a provider that has a track record of excellent customer service, including quick response times and effective issue resolution.
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Understanding the role of AI in enhancing small business content strategies
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