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Flexible and Transparent Pricing: Given the concern about unclear or outdated pricing plans, the ideal service should offer straightforward and competitive pricing that is easy to understand. It would be beneficial if the service provided various tiers or a customizable package that allows the business to pay only for what they need, preventing them from overspending on features they will not use.
User-Friendly Experience: The service must offer an excellent user experience, making it easy for the business owner to order, manage, and revise content. Considering the current issue of poor user experience, they would look for a service that is intuitive and simple to navigate with good customer support, which will likely encourage regular use and foster a comfortable long-term relationship.
Customizable Content Options: To counter the inability to customize the product, the small business owner would need a service that allows them to tailor the content to meet their specific needs. This might include the ability to request targeted SEO keywords, select different content types (such as blog posts, product descriptions, or landing pages), or even define the tone and style to match their brand voice.
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